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Archive for the ‘Webmaster News’ Category

BongoBee Launches New Site Offering Free Custom Websites to Non-Profit Organizations

Tuesday, June 5th, 2007 by admin

To celebrate the new launch of BongoBee.com, a website & graphic design company, they are offering a free website once a month to non- profit organizations. “We are extremely excited about the launch of our new site and want a way to give back to the community”, said Teri Kawauchi, Director of Marketing for BongoBee Web Design Services. BongoBee is a full service custom graphic & software design company that provides website and database solutions.

Every month, for 6 months, BongoBee is offering a free website, including free hosting for 1 year, design and 1 free email contact to a non- profit organization. Details for the free website giveaway are: free website with 3 color schemes, site will contain 3 pages, home, about us and contact. The website can be customized with their logo and icons. Guidelines will be given for text on each page and photos accepted. Organization will have to provide a domain name.

Rules of Acceptance of Non-Profit status for giveaway will be no organizations that profit from sales or promotion of their services, no offensive content, nudity, profanity, no organizations that defame other groups. Religious organizations can promote only a service or community help site, promoting membership is not allowed. Must have proof of non profit status accompanied with
request letter.

The organization will be picked by type of organization, services to the community, need and a letter written to the company about “Why their organization should be chosen for free website.”. The letter can be sent to buzz@bongobee.com. The chosen organizations will be notified by telephone or email.

The internet is an incredible tool for business’ and organizations to get their message out to the community. BongoBee designs custom websites, logos, and advertising banners. For those looking for database or software solutions, their team of software experts designs solutions for ecommerce, sales & lead management, membership management, forums/blogs, online catalogs and mailing lists. BongoBee offers these solutions for those wanting visibility on the internet. They look forward to helping those helping others and getting their message out to provide help for those needing community services.

Bigmouthmedia search survey reveals that women view Google differently to men

Monday, June 4th, 2007 by admin

Despite its name Bigmouthmedia has nothing to do with dental news.

A new survey commissioned by bigmouthmedia reveals that men are more likely than woman to criticize Google for being too commercial. A previously commissioned bigmouthmedia survey revealed that there are deep uncertainties among UK web users over the leading search engines’ privacy intentions.

The latest survey commissioned by bigmouthmedia has revealed that men are more likely than women to criticise Google for being too commercial.

Over a thousand UK internet users responded to the question: “Is Google becoming too commercial?” and less than a third answered “Yes”. There was a difference of more than ten points between male and female answers. 35% of men thought Google was too commercial whereas only 23% of women agreed.

“The public’s opinion of Google and of any search engine is an important indicator to us,” said Andrew Girdwood of bigmouthmedia, “Opinion hints at possible future shifts in market share. It is important for a digital marketing agency to be aware of the psychology of the search landscape. Searchers will react differently to advertisements on Google as their opinion of the search engine changes.”

Bigmouthmedia is an international search engine marketing agency and multilingual specialist that helps brands achieve the best possible positions in organic and paid search.

Executive Editor of US based SearchEngineLand, Chris Sherman, was asked why public opinion may be becoming less forgiving of Google:

“All successful companies go through similar evolutionary phases. When they’re young and innovative, they can do no wrong, especially if they’re changing things in a positive way and providing benefits that were previously costly or unavailable. As the company matures, competitors begin to grumble, and the company inevitably makes mistakes that cause once loving customers pain or inconvenience.”

The survey also reveals that a significant percentage of UK searchers are not sure whether Google was becoming too commercial or not.

MIVA Drives Leads

Monday, June 4th, 2007 by admin

SaaS.com, a leading software developer and a key player in the Software as a Service (SaaS) industry, has partnered with publicly held online advertising and media firm MIVA, Inc. to deploy one of its latest SaaS projects, an online affiliate gathering tool for the Pay Per Click (PPC) industry (note: you should also check out ClickTale on this topic). The online tool, used by MIVA’s U.S. and European divisions, helps business development teams secure qualified affiliate websites faster and more efficiently by automating difficult, time-consuming aspects of prospecting. Ultimately, the affiliate websites that are identified and signup using the online tool help MIVA drive more high quality traffic to their advertisers resulting in an increase in revenue.

To use the online tool, a member of MIVA’s business development team enters a defined set of keywords, which are searched using many of the most popular search engines, including Google and Yahoo!. Focusing only on the organic search results that are listed for each search term (the websites that are not “sponsored”), the tool determines which of these search results or websites are the most highly indexed for a particular search term. Individuals in MIVA’s business development team are then able to quickly scan a targeted list of the highest ranked websites (via a particular search engine) in order to determine those websites with the most traffic for particular search terms. The online tool also offers a component that crosschecks each potential affiliate website against a list of about 30 other similar advertising and media providers as MIVA, making it easier to decide what websites to approach based on each website’s visibility, competing ads, and potential revenue impact.

Because major search engines change their search algorithms frequently, follow up processes can be run after an initial query to turn up different potential affiliate websites not previously displayed and remove those websites who’s visibility has become less desirable. “Using this online tool, we’ve been able to save money over prospecting in the ‘old-fashioned’ way of searching search engines manually,” said Bryan Brickley, General Manager of Searchfeed.com, a division of MIVA. “The tool was also very easy to learn to use. After a half-hour training session, our team understood the concept of the tool and had a general understanding regarding how it should work. Continuous use has also helped to boost the knowledge-level of team members who are using the tool.”

“By using this tool, I can now do a keyword search and come up with thousands of potential affiliate websites for my team to target within 15 minutes,” said Chris Cyriax, Business Development Manager of Searchfeed.com. “Before it took almost an hour to come up with just 50 websites. The fact that the tool is so user-friendly and easy-to-use has allowed our team to double our call volume, and given us more time to actually close deals instead of spending that time prospecting.”

WMA Names Punchkick Interactive’s Ryan Unger to the 2007 WebAward Judging Panel

Monday, June 4th, 2007 by admin

The Web Marketing Association is pleased to announce that Punchkick Interactive co-founder Ryan Unger has been selected as a judge of the 11th annual international WebAward competition for Web site development.

The WebAwards is the standards-defining internet awards competition that sets industry benchmarks based on the seven criteria of a successful Web site. It recognizes the individual and team achievements of Web professionals who create and maintain outstanding Web sites.

“Unlike other awards, the WebAwards is not a beauty pageant where only the design and name recognition is important,” said William Rice, president of the Web Marketing Association. “For the past decade, the WebAwards has used a quantitative judging formula based on seven criteria to evaluate, benchmark and set industry standards for Web site development. Unger will play a critical role in setting the standard for Internet excellence by applying his expertise to each site he adjudicates.”

“I am privileged to have been selected as a respected member of the WebAwards panel of judges,” said Punchkick Interactive’s Unger. “It is an honor to judge domestic and international sites the meet the Web Marketing Association’s standards of high quality and excellence.”

Ryan Unger is the co-founder and creative director for Punchkick Interactive. He has over five years of experience with Flash software and is an Adobe Certified Flash Lite 1.1 developer, Adobe Certified Flash 8 designer, and Qualcomm BREW authorized developer. Ryan has authored articles on Adobe.com and has received a number of design and marketing awards from organizations including the American Advertising Federation, the Public Relations Society of America, the Web Marketing Association, and the West Virginia Flash Animation Festival. Additionally, he will serve as a judge for the 2007 Web Marketing Association’s WebAward competition. Ryan is heavily involved in the Flash Lite community, both in Flash Lite-focused Web forums and his company’s mobile marketing blog, http://www.punchkickinteractive.com/blog/.

The 2007 WebAward judges consist of a select group of Internet professionals who have direct experience designing and managing Web sites - including members of the media, interactive creative directors, corporate marketing managers, site designers, content providers and webmasters - with an in-depth understanding of the current state-of-the-art in Web site development and technology. Judging for this year’s website awards will take place in July and August, with winners announced in September.

Google Acquires Feedburner

Saturday, June 2nd, 2007 by admin

Google has announced it has acquired Chicago-based FeedBurner, a deal that had been rumored to be taking place since last week. Terms of the purchase have not been disclosed.

On the Google Blog, Susan Wojcicki, VP, Product Management writes, “For those of you who aren’t bloggers, podcasters, or feed creators, Chicago-based FeedBurner is a leading provider of feed distribution and management tools.”

“A web feed is a way for online publishers to syndicate their content and deliver it straight (as straight as Invisalign) to readers. Each day, FeedBurner delivers feeds to millions of users around the world and offers unique and useful tools for publishers to analyze, optimize, and monetize their content.”

“Further, FeedBurner offers a feed advertising platform for advertisers to reach engaged feed readers through targeted in-feed ads and innovative techniques like RSS feed-driven ads.”

FeedBurner CEO Dan Costolo had this to say about the deal in a blog, “We like our chances. We are confident that we are going to be a part of the company that can best deliver the most comprehensive suite of services to publishers”.

” We are confident that we’re going to continue to have fun and innovate for customers as rapidly as possible. We are confident and hopeful that you’ll look at your feed dashboard soon and say to yourself “Well, *that* was a good idea!”

Google Extends Its Lead In Search

Saturday, May 26th, 2007 by admin

Google sites captured 49.7 percent of the U.S. search market for the month of April, gaining 1.4 share points from the previous month according to comScore.

Yahoo by contrast lost 0.7 percent of the search market but still maintained the number 2 spot with 26.8 percent of the market share.

Microsoft sites also saw a drop in the search market losing 0.6 percent while the Ask Network fell from 5.2 percent in March to 5.1 percent in April. Time Warner held steady with 5 percent of the market.

Americans performed 7.3 billion searches online in April almost unchanged compared with March and up 11 percent over April of 2006.

Google sites led with 3.6 billion search queries performed, trailed by Yahoo sites with 2 billion and Microsoft sites with 757 million searches conducted.

Ask had 376 million search queries performed and Time Warner had 364 million.