Learning From The Porn Industry
What if I told you there was an online industry in which most of the participants are profitable, adopt the latest technologies in effective business practices, and use some of the most successful marketing principles to drive traffic to their web operations?
What if I also told you that this industry, until recently, netted more revenue than any other industry on the web? What if I also said that almost every “respectable” businessperson looks down on this industry and its operations?
Of course I am talking about the online pornography industry. In this article, I won’t address the moral aspects of this controversial industry. Instead, I will examine its business practices and what other industries might be able to learn from them.